Hi all! We at Aillio have been working on a new platform for people who wish to sell coffee roasted on the Bullet. At least for now it’s ONLY AVAILABLE FOR ROASTERS SELLING IN THE UNITED STATES.
In a nutshell: It’s an easy way to setup a webshop and start selling beans.
To view the tool, you need to navigate to your Roast.World account, click your Profile Icon in the top right corner, and select “Shop Front: USA Only.”

From there it will take you to an introduction to the tool (which I’ve pasted below for your reference), and guide you through the setup process.
We recommend you have your branding images and text ready to go before you begin setup. ![]()
This is a soft launch of the tool. Currently, only the very core functionality is available. But new features will be rolling out regularly.
We’re posting here first, where our favorite coffee geeks from the community gather, and we’ll be very interested in hearing your feedback and ideas.
BuyRoastedCoffee.com
BuyRoastedCoffee.com (BRC) is a coffee-selling platform currently being built for the Aillio community in the United States.
Right now, we only offer basic core functionality, with new features planned down the road. But this is a chance to get on the ground floor – for free – and whether you are already selling elsewhere or just waiting for the right moment to start, BRC can help.
What You Need to Get Started
- United States Address: BRC is only available for Bullet owners in the United States.
- Registered Bullet: BRC is only available to those who have registered their Bullet with Roast.World.
- Branding Images: Logo (square) and Cover Photo.
- Stripe Account: If you don’t have one already, you’ll be guided through the setup process for creating your own Stripe Account.
- Domain Name (Optional): You can connect your shop to a pre-existing domain name.
Core Functionality
What’s Available Right Now
Professional Profiles, Made Simple
To ensure the collective represents the best of the Aillio community, our onboarding process makes it easy to create an attractive storefront.
- Build Your Storefront: You provide your logo, cover photo, and Stripe account (if you don’t have one, our template will help you create one).
- Tell Your Story: Share your coffee journey with the rest of the world. There is a story in every cup.
- Showcase Your Craft: Further customize your shop with images for each of the beans you sell. And don’t forget to let the world know about your own unique coffee journey!
- Start Selling Coffee!
Flexible Shipping for Every Roaster
Whether you are a nationwide operation or a local roaster navigating cottage laws, our platform adapts to your logistics with a dedicated Commercial vs. Cottage toggle. Simply set your status, connect your Stripe account, and define your shipping zones. We’ll make sure the right customers find you.
Product Creation Wizard (Coming Very Soon)
Create products for your shop directly from your Roast.World profiles: Roast Name, Bean Name, Description and more can automatically be linked to your BRC product listings and printable Coffee Bag Templates.
Your Bullet is a Business. Let’s Launch it Together.
For Those Already Selling Coffee
We’re not here to compete with your existing shop; we’re here to feed it. In the future, you will be able to use BRC as a new lead-generation channel that drives new customers directly to your Bullet-roasted beans.
For the Aspiring Seller
There has never been an easier time to start selling coffee roasted on the Bullet. We provide the tools to turn your roasting hobby into a professional storefront in minutes.
The Aillio Edge
Use a tool designed specifically for your gear. Over time, we will be rolling out advanced tools and features with tighter Roast.World integration, and greater marketing reach.
Complete Ownership of Customer Data
Unlike many other marketplaces, you have complete control of your customer data: 100% transparency. You are not locked into our system in any way.
Get in on the Ground Floor.
Over the course of a decade, we’ve watched our user base grow from just a couple hundred early adopters to nearly 20,000 active users — many of them business owners. There is strength in these numbers.
Much like those early adopters who helped us build Aillio a decade ago, this is a chance to shape the future of how independent coffee is sold. We are launching this to our core community first, so we can build this infrastructure together.
Frequently Asked Questions
Is BuyRoastedCoffee.com free?
For now, yes. But in the future there will be a subscription fee.
There is also a small fee for creating shipping profiles via USPS that is automatically included in the shipping fee calculations. But you also have the option to handle this manually, if you prefer.
How does shipping actually work?
You can set a flat shipping fee yourself, collect that money, and handle the logistics on your own.
Or you can use BRC to calculate shipping rates based on USPS specifications and print out a label, already paid for by us. (In this scenario, the shipping money will go straight to BRC.)
Do I have access to my customer data?
Absolutely! Your customers are your own, and we will never lock them into our system…
What additional features are you planning to add?
A lot depends on feedback from you. We will be listening carefully. But we can guarantee richer Roast.World integration will feature strongly in future upgrades.